Penny auction BidTavern.com launched just last month on October 10th, and now the site is already up for sale with a buy it now price of $22,500. They claim a profit of roughly $1,944, revenue $4,123.43.
BidTaverns owners state that they planned to create the site to turn around and resell, but they also admit that running a penny auction site takes work.
From the Flippa listing:
Why are we selling?
We set out to build one of the most innovative penny auction websites in the industry. Over the last several months of building and then launching the site, we’ve grown the site to something that we’re both extremely proud of. With that said, maintaining a penny auction website takes work and dedication, and our goal was always to sell this site once it had grown to a position where somebody could take it over and run the site without a ton of marketing.
Our passion is in building sites, growing them, and then putting them into someone elses capable hands to continue growing the site and making money. This benefits the winner of this auction, as they’ll be getting a completely turn-key penny auction site where they can hit the ground running.
BidTavern is still auctioning items, $10-15 gift cards and bid packs, not the same bar-party, grilling, game themed items they had planned to offer.
Caleb of BidTavern.com told us,
“We will be completing fulfillment on all auctions won this week before we turn the site over to the new owner. Anyone who won an auction, or took advantage of the BIN option, will have them items sent out. We will complete this before the transition. We understand a lot of the problems that come along with penny auction sites is the owners running away, I just wanted to assure everyone that we are not doing that.”
What do you think of BidTavern being up for sale? Do you bid there?
Discuss this and all penny auction issues in our penny auction forum!
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Bob MacReynolds November 29, 2011, 11:48 am
“With that said, maintaining a penny auction website takes work and dedication, and our goal was always to sell this site once it had grown to a position where somebody could take it over and run the site without a ton of marketing.”
Sorry the auction site is up for sale. As a site owner, I have to call BS on this one. You HAVE to run a ton of marketing to be competitive, and if the current offering is mainly $10-$15 Gift Cards and Bid Packs then there is a 90%+ chance they don’t have the user base to support anything of greater value. I love unique concepts and enjoyed the initial rollout of Bid Tavern. Very cool visual appeal, but that auction offering SCREAMS the message that a ton of marketing is needed.
“Our passion is in building sites, growing them, and then putting them into someone elses capable hands to continue growing the site and making money. This benefits the winner of this auction, as they’ll be getting a completely turn-key penny auction site where they can hit the ground running”.
I think there is a 90% chance that if someone takes over this site, they will definitely hit the ground. But they won’t be running. It will be a hard landing. This might be another one of those days where I put my foot in my mouth, but I just can’t stand the same old ‘double talk’ that seems to run rampant in this industry. Your customers are smart enough to know if you are doing well, or might be on the brink of going out of business. As an owner, I’ve always tried to be very clear and up front about what we are doing at Bid-Bob.com, why we make certian decisions, and I’ve always been honest with my user base about where we are as a company and how that impacts the products and auction environment they will find at Bid-Bob.com.
Revenues of 4K+, profit of $1,900. Not running the products they set out to auction, but doing low value cards and bid packs. Selling price of $22,500? No thank you. Best of luck to the bidders on this site, and if I am wrong about the state of affairs I hope this turns around for the benefit of the new site owner and the bidders who have already invested a lot of money at Bid Tavern.
Bob MacReynolds
Bid-Bob.com
Darren December 1, 2011, 4:39 pm
Bob, I don’t think you can cast aspersions about their marketing!! You’re the one spamming your website trying to get hits, as is obvious to anyone with a braincell. Nobody cares.
RP December 3, 2011, 4:20 am
I am a member of bidtavern.com and I thought the guys were going to be doing more with the website. We were told there was going to be a section for member’s to sell an item. I guess that is not going to happen after all. I think it was too much work for the guys. I have been a member from the beginning and things worked the 1st week but then a glitch developed that kept me from being able to place bids at the end of auctions. This happened about 90% of the time. I reported the glitches but they continued. The last time I reported it I got this response from them.
“We believe we’re doing everything in our power to help you, but we simply can’t launch a huge investigation into a “glitch” if only 1 out of 250 users are having the problem.”
Who ever bought bidtavern did not get a big client list at all.
I think it is good that they sold it. Now may be there will be some real auctions placed on it instead of just a handful a day. The same members were winning the auctions every day. If there had been more auctions there would have been more members that could have had a chance at winning an auction.