Flutteroo New Penny Auction for UK Residents


We recently talked with new UK entertainment shopping – penny auction site Flutteroo.co.uk.

Dave Hobday, chief executive officer at Flutteroo, said:

“Flutteroo gives consumers new and exciting ways to get massively discounted technology, toys, leisure and home products. The potential savings for Flutteroo customers are significantly greater than other online retailers and there is an added element of competition during each game.”

“We are aiming to fill the gap between eBay and Amazon, making auction games compelling and easy to play, win and save.”

Flutteroo sets itself apart from other auction games companies by offering three different ways to play on one website. Everything about Flutteroo is intended to be simple and transparent including its website design and the game mechanics. With ‘reveal the deal’ every player is guaranteed a discount. Every product will sell for less than £25 with ‘pick the price’. With ‘control the clock’ the winner is guaranteed a saving of over 75% vs recommended retail price.
fluteroo_itemsPlayers are supported by UK based operations and customer service. Products available at launch include flat screen TVs, Wii games consoles, digital cameras, iPhones, laptops, Sat Navs, designer handbags, DVDs, CDs and toys.

Flutteroo is privately funded and based in west London. Dave Hobday, has a senior management and marketing background from companies including Sportingbet, HBOS, Telewest and Procter & Gamble. The management team has successfully raised over one million pounds in first round funding. A major marketing campaign starts at the end of October.

Flutteroo is currently only open to UK residents but they are considering opening up internationally.

Have you tried Flutteroo? Discuss it in the forum.

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3 comments… add one
  • alan harvey July 22, 2011, 7:33 am

    Flutteroo web site DailyExpressAuctions.co.uk advertised in the Daily Express Newspaper just over a week later ceased trading .What does that look like to you ? Owner of DailyExpressAuctions was yes you guessed it not the Daily Express Newspaper but BargainRetailing limited .er


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